The Business of APIs - Mint
November 3rd, 2008
After Heidi Tucker’s talk, Aaron Patzer, Founder and CEO of Mint, outlined his plans to roll out an API with the help of Mashery.
Mint
Mint is the number one online personal finance application, with over 600,000 users. The company interacts with more than 7,500 banks and brokers, and sees over $1B in spending each day. This gives Mint a unique insight into what is happening in the U.S. consumer economy.
The company has been accumulating aggregate data behind the scenes. Although it is not a data company, Aaron sees the company moving in that direction. If Mint could give access to that aggregate data, a host of new and useful applications could spring forth from developers.
As Mint moves forward with Mashery to roll out its managed API, Aaron wants to:
- Ensure development quality
- Develop widgets
- Distribute the API to press and partners
- Charge for deeper access to the data
- Control usage and billing via Mashery

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