Six short years ago I started Mashery from a hotel lobby as an extension of how I thought I would scale my previous startup through these software connectors called APIs. That eventually became a daily lesson of teaching those I met with how to spell API, how to build one, and how to eventually double or triple their business online with these things. These days I don’t have to spell API very often, and in the past two years we’ve seen a phenomenal shift in the amount of knowledge about the importance of APIs inside the companies we work with.
