Last week, Mashery Platform Strategy Director, Chuck Freedman, wrote about a few strategies to help your API platform achieve its business goals. This is part two of that post, covering strategies 4-6 from Chuck’s Business of APIs talk, which he presented earlier this fall.
4. Establishing Effective Partner Engagement
Companies that back their API offering with a strategic approach can experience a measurable success. We guide companies with existing and new APIs to understand their business goals and implement or create strategies that drive success.
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