Retail APIs

If you are approaching the final days of 2012 feeling like this holiday shopping season was a complex one - perhaps from a consumer perspective alone – you’re not alone. Holiday shopping reached a peak frenetic state this year, with most major retailers capitalizing on a range of device form factors to vie for your purchase.

We’ve been talking about retail a lot on this blog in the past few months, and with good reason – more and more people are realizing the importance of mobile to the survival of traditional brick and mortar retail stores.  A study published a few weeks ago by Econsultancy, found that more and more young people are using mobile to shop and price compare.  The proportion of consumers using a mobile phone to make a purchase rose to 28% in 2012 from 12% in 2011 (accordi