yellowapi

APIs have helped the The Yellow Pages Group Canada (YPG) go from phonebooks to an online communications giant with exponential and continued growth. YPG began life as a directory publisher for Bell Canada in 1908.

This post, part of a guest blog series on platform success strategies, originally appeared on Programmableweb.com

Have you checked out Mashery's Apps We Like? Each week we will be featuring 2 new amazing applications built on the powerful APIs of Mashery customers.

App of the Day: ShopWise Canada

Powered by the Yellow Pages Group API, ShopWise Canada uses your location to find the hottest deals and all the daily deals around you. With daily deal sites and app as one of the new "in" thing, we're sure you don't want to miss out on ShopWise.