Mashery

Mashery “Apps We Like” features applications that are leveraging Mashery customer APIs.   To learn more about these apps and why we like them, visit www.mashery.com/appswelike

To kick off Apps We Like, the following five apps received the official “Apps We Like’ badge:

Super DVD Robot (http://superdvdrobot.com/) – Super DVD Robot provides a way for movie lovers to rate films, list their collections for rating, raving, and community loans, or search for new films, finding titles they want both on and offline.

InstantWatcher.com (http://instantwatcher.com/) – InstantWatcher enables you to search and choose among the streamed movies of the Netflix catalog. Learn more about movies, before or after, with the New York Times extensive movie reviews.

Xobni (http://www.xobni.com/) – Xobni for Outlook is a sidebar tool that provies better email inbox management, plus contact information like previous conversations, social network data, and shared attachments.

Camelbuy (http://camelbuy.com/) – Camelbuy provides price and availability changes on customer-selected products. Notifications are delivered by email, Twitter, and RSS feeds. Also offers price history and trends, and a dashboard of all products selected with product descriptions.

Gracenote (http://www.gracenote.com/) – Gracenote puts artists and fans closer together with richer interactions of cataloged and discoverable music.

Mashery’s “Apps We Like” will be on-going and will add new apps weekly to showcase the real value that Mashery powered APIs deliver.  Come back often to learn more about the apps we like, the developers that build them, and the Mashery managed APIs that they leverage.

We’re packing our bags, loading them up with everything from hackcodes to whitepapers, and we’re off! Mashery hits the road to spread the news about API Management. Stop by and say hello, grab free drinks, a handy dandy bottle opener/thumb drive and learn a bit about how we are helping companies from all industries discover new ways to distribute their content, products and data.

Mashery Live at TechCrunch Disrupt
May 23rd to May 26th, New York City

TechCrunch Disrupt: Hackathon
Sat. May 22nd,  6pm to Sun., May 23rd, 8am

We can rebuild it. We can make it better. Stronger. Faster.

The mission, a 24 hour marathon of hacking at TechCrunch Disrupt. The team at TechCrunch will provide the Red Bull and the Pizza. Stop by the Mashery sponsored table and grab coffee, tea, Diet Coke or Mt. Dew! Mashery’s resident hacker and Chief Architect, Clay Loveless, will be hacking the night away along with the other hackers, as we all will see who will take the prize in the end. To assist with the late night hacking, Mashery will be giving away probably the coolest thing we’ve handed down as of yet, “keychain/bottle opener/ thumb drives“!

(Note: Filled with plenty of hacking treats!).

And who knows, all of this hacking might create something worth 6 million dollars.

For more info, visit: http://disrupt.techcrunch.com/hackathon/

Mashery will also be an official exhibitor at TechCrunch Disrupt. Stop by our table to learn more about how we are helping companies like The New York Times, NetFlix, Best Buy, Etsy and more.

For more info, visit:
http://disrupt.techcrunch.com/exhibit/

Mashery Visits Denver to Participate at the Glue Conference
May 26th, Denver, CO

For all of the coders, Mashery’s represents! We are sponsoring a break during the “GlueCon” API Hour during the hackathon, Free drinks for everyone from 9:30-10:30pm!  We will be giving away the official Mashery keychain/bottle opener/ thumb drives (filled with plenty of hacking treats).

While there, say hi to our Chief Architect, Clay Loveless and the rest of the Mashery team.

For more info, visit: http://www.gluecon.com/2010/

Mashery Goes to Washington – Government 2.0 Expo!
May 26th & 27th,Washington, D.C.

Visit the team at Mashery as we arrive into Washington, D.C. to share the world of API Management with attendees of the Gov 2.0 conference (Innovators Pavilion, Pod #16).While we may not create any new bills or introduce new legislation, we will for sure show how open initiatives within the government sector are leading to new and inventive ways of delivering information.

Also, Oren Michels, Co-Founder and CEO of Mashery and VP of Products, Chris Lippi, will be presenting at the Expo Theater Floor, booth #100.

For more information about this event, visit: http://www.gov2expo.com/gov2expo2010

Expo Hours:
Wed., May 26th, 10:30am-5:30pm
Thur., May 27th, 10:00am-2:00pm

Developers Cite Best and Worst of API Resources

San Francisco, CA, May 5, 2010—Mashery, the leading provider of API (Application Programming Interface) management and strategic services, revealed key insights from the Mashery API Developer Pulse, a study that polled more than 550 mobile and Web application developers at the South by Southwest Interactive (SXSWi) event in March  2010. The Mashery Developer Pulse asked industry leading developers to sound off about the APIs they choose to build with and why as well as asking general questions about the development environment today. Developers put Google, Twitter and Amazon at the top of the list for the “best APIs” available for application development, and also revealed a long tail of dozens of APIs that developers enjoy working with on a regular basis.

Overall, developers say they want more information from APIs – one-third say code samples are most helpful, while 25 percent want more clarity around API license terms.
Mashery also discovered that most developers (64 percent) aren’t motivated by paychecks to build applications with APIs. In fact, 17 percent are doing it outside of their day job.

“Mashery prides itself on having a strong understanding and connection with the developer community,” said Delyn Simons, Director of Platform Strategies at Mashery. “By keeping a pulse on what makes developers tick, we can continue to meet growing demand for our API services, while innovating to ensure we’re launching well-constructed, simple-to-use APIs that move businesses forward.”

Mashery enables companies to focus on their core business by managing the complicated API infrastructure and developer engagement with its extensive developer network to help companies drive sales, build new revenue channels and realize faster time-to-market for innovative applications.

“APIs allow an army of independent software creators to come up with ever more diverse and powerful ways of interacting with a company’s data and services,” said Daniel Choi, Mashery API Network developer and creator of the popular online mashup of Netflix and The New York Times APIs plus iPhone app, instantwatcher.com. “For developers, a solid API strategy includes clear API documentation, a commitment to responding to developers’ questions, and terms of service that leave plenty of leeway for us to do interesting things with an API and at the same time, find ways to profit from our work.”

The study also found that 73 percent of those polled are using online/browser and mobile for development platforms. Desktop, GPS, set-top and gaming console developers have yet to attract significant API developer adoption.

The most popular programming languages are PHP and JavaScript cited by 48 percent; however, despite the growth of iPhone applications, only six percent of the API developers polled are using Objective-C programming language, primarily used in iPhone application development.

DOWNLOAD APPLICATION TRENDS DATA

To learn more about the results and a discussion of trends in API development, join Mashery executives at this year’s Web 2.0 Expo in San Francisco on May 5th.

Director of Platform Strategies Delyn Simons will lead an API panel discussion, “Riding the Rollercoaster of Developer Ecosystem.”

When: Wednesday, May 5 at 11:10am PT

CEO Oren Michels will discuss the “ABC’s of APIs: Why not having an API in 2010 is like not having a website in 2001: Real World Case Studies of API Success.”

When: Wednesday, May 5 at 1:30pm PT

About the Mashery Developer Pulse
Mashery surveyed 560 developers between March 11-March 15, 2010 at the SXSWi industry conference. For complete results, click here. The study is meant to provide information to better serve both the developers (API consumers), as well as companies interested in developing their APIs (API producers).

About Mashery
Mashery’s API management tools and strategic services help companies connect with customers and partners in a changing digital world by extending reach across devices, markets and the Web. Mashery leads the industry with a holistic approach for API initiatives—from setting platform strategy and measuring business objectives to the heavy lifting of providing and managing infrastructure to facilitating relationships with our 50,000-strong network of Web and mobile application developers. Our knowledge, experience and proven strategies enable companies to focus on their core business while driving sales, building new revenue channels and realizing faster time-to-market for innovative applications. Mashery was founded in 2006 and has built an impressive list of clients that include Best Buy, Netflix, and the New York Times. For more information, visit www.mashery.com.

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Media Contact:
Aimee Eichelberger
(415) 963-4174 ext. 15
aimee(at)bordergratehouse.com

Mashery is proud to sponsor the event “Open APIs For Government” brought to you by Twillo with Open311.org.

Thursday, May 06, 2010 from 6:30 PM – 10:00 PM (PT)
Register at: http://open311sf.eventbrite.com/

Join government leaders for an evening focused on open data and open government, at San Francisco City Hall. Thought leaders in support of open source technology and standardized APIs will share their vision for the future and explore the power of open APIs through app demos.

Chris Vein, Chief Information Officer for the City of San Francsico, will share the latest updates since the city’s launch of their Open311 API in March.

Cocktail Reception & Appetizers Served at 6:30pm
Speakers will begin promptly at 7:30pm

Learn more about the event, and Open311 by visiting: http://open311sf.eventbrite.com/

What is Open311?
Open311 is a form of technology that provides open channels of communication for issues that concern public space and public services, and refers to a standardized technology for location-based collaborative issue-tracking. By offering free web API access to an existing 311 service, Open311 is an evolution of the phone-based 311 systems that many cities in North America offer.



http://open311sf.eventbrite.com/